Module I: 22/02/2021 – 24/02/2021
Module II: 03/03/2021 – 05/03/2021
Cost: Earlybird Ticket 2975,- € (Price excl. VAT)
RWTH AACHEN CERTIFICATE COURSE “DIGITAL BUSINESS DEVELOPER
This 6-day training course enables you to recognise, analyse and evaluate trends and developments in the management of digital products at an early stage.
Learn how to develop a targeted digitization strategy for your own company and how to design and implement a supporting business model for the company in order to build, expand and successfully manage your own digital unit.
THE TRAINING PROGRAM FOCUSES ON THE FOLLOWING TOPICS:
- Positioning and potentials of digital markets
- customer journey
- experience design
- Business model development for digital products
- Management of digital units
- Cooperation with Start-Ups
- Distribution of digital products