Business Owner Masterclass

Your Motivation

As a Business Owner, you hold key responsibility for the economic steering of products, services, or agile value streams. In practice, however, this role is often vaguely defined—frequently overlapping with Product Owners, stakeholders, or management functions. In this Masterclass, we build on your theoretical knowledge and guide you through a hands-on, coach-led simulation. You’ll learn how to position yourself clearly in the Business Owner role, act with strategic impact, and deliver tangible value to your organization—especially within agile environments and scaled frameworks like SAFe®.

You’ll benefit from experienced coaches, proven methods, and a learning environment designed to be engaging, relevant, and impactful. We look forward to welcoming you to the Business Owner Masterclass!

General Learning Objectives

In the Business Owner Masterclass, you will sharpen your understanding of the Business Owner role and learn how to effectively take on economic responsibility in an agile environment. Building on your existing knowledge, you will deepen your grasp of key Lean-Agile principles, clarify the distinctions between related roles such as Product Owner and Epic Owner, and develop a clear view of your influence—particularly within PI Planning. You will learn how to operationalize strategic goals, strengthen your position within the SAFe® framework, and deliver real business value. A particular focus is placed on strategic alignment through OKRs. Through a realistic, moderated simulation, you will progress through several iterative phases—giving you the opportunity to strengthen your decision-making and steering capabilities in a safe and supportive learning environment.

Look forward to an intensive training experience with hands-on application, proven methods, and real “aha” moments.

Main Focus

  • Refresher on SAFe® foundations & Lean-Agile principles
  • Deepening your role understanding as Business Owner vs. Product Owner, Epic Owner, and stakeholders
  • Participation and influence in PI Planning, System Demos, and Inspect & Adapt
  • Connecting business strategy with OKRs
  • Guided simulation in multiple consecutive phases
  • Safe space with real-world dynamics and external/internal influencing factors
  • Focus on workflows, decision-making processes, and execution patterns

Target group

Regardless of your experience level, you’re invited to join this course. While basic familiarity with scaled agility or Scrum is helpful, it is not a prerequisite for participation.

This training is particularly relevant for:

  • (aspiring) Business Owners and other roles with economic responsibility in agile organizations
  • RTEs or Enterprise Coaches seeking to develop Business Owner capabilities
  • Product Managers, Epic Owners, or line-of-business leads
  • Anyone seeking a better understanding of the Business Owner role in scaled agile environments

Schedule

Duration: 2 days

Day 1: 09:00 AM – 05:00 PM (Theory & Foundations)
Day 2: 09:00 AM – 05:00 PM (Simulation & Practice)

Language: German
Time Zone: CET / CEST

We will provide you with all important information about the Masterclass and the tools used in advance.

Further information regarding the certification

After successfully completing the Masterclass, you will receive an official P3 Academy Certificate of Participation.

BO TRAINING

Stefan Winter

upcoming trainings

08 - 09

Become an agile business owner. We look forward to your participation!

10 - 11

Become an agile business owner. We look forward to your participation!

08 - 09

Become an agile business owner. We look forward to your participation!

Business Owner Masterclass

Your Motivation

As a Business Owner, you hold key responsibility for the economic steering of products, services, or agile value streams. In practice, however, this role is often vaguely defined—frequently overlapping with Product Owners, stakeholders, or management functions. In this Masterclass, we build on your theoretical knowledge and guide you through a hands-on, coach-led simulation. You’ll learn how to position yourself clearly in the Business Owner role, act with strategic impact, and deliver tangible value to your organization—especially within agile environments and scaled frameworks like SAFe®.

You’ll benefit from experienced coaches, proven methods, and a learning environment designed to be engaging, relevant, and impactful. We look forward to welcoming you to the Business Owner Masterclass!

General Learning Objectives

In the Business Owner Masterclass, you will sharpen your understanding of the Business Owner role and learn how to effectively take on economic responsibility in an agile environment. Building on your existing knowledge, you will deepen your grasp of key Lean-Agile principles, clarify the distinctions between related roles such as Product Owner and Epic Owner, and develop a clear view of your influence—particularly within PI Planning. You will learn how to operationalize strategic goals, strengthen your position within the SAFe® framework, and deliver real business value. A particular focus is placed on strategic alignment through OKRs. Through a realistic, moderated simulation, you will progress through several iterative phases—giving you the opportunity to strengthen your decision-making and steering capabilities in a safe and supportive learning environment.

Look forward to an intensive training experience with hands-on application, proven methods, and real “aha” moments.

Main Focus

  • Refresher on SAFe® foundations & Lean-Agile principles
  • Deepening your role understanding as Business Owner vs. Product Owner, Epic Owner, and stakeholders
  • Participation and influence in PI Planning, System Demos, and Inspect & Adapt
  • Connecting business strategy with OKRs
  • Guided simulation in multiple consecutive phases
  • Safe space with real-world dynamics and external/internal influencing factors
  • Focus on workflows, decision-making processes, and execution patterns

Target group

Regardless of your experience level, you’re invited to join this course. While basic familiarity with scaled agility or Scrum is helpful, it is not a prerequisite for participation.

This training is particularly relevant for:

  • (aspiring) Business Owners and other roles with economic responsibility in agile organizations
  • RTEs or Enterprise Coaches seeking to develop Business Owner capabilities
  • Product Managers, Epic Owners, or line-of-business leads
  • Anyone seeking a better understanding of the Business Owner role in scaled agile environments

Schedule

Duration: 2 days

Day 1: 09:00 AM – 05:00 PM (Theory & Foundations)
Day 2: 09:00 AM – 05:00 PM (Simulation & Practice)

Language: German
Time Zone: CET / CEST

We will provide you with all important information about the Masterclass and the tools used in advance.

Further information regarding the certification

After successfully completing the Masterclass, you will receive an official P3 Academy Certificate of Participation.

Stefan Winter

upcoming trainings

08 - 09

Become an agile business owner. We look forward to your participation!

10 - 11

Become an agile business owner. We look forward to your participation!

08 - 09

Become an agile business owner. We look forward to your participation!
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